Strategic Planner - Job Details

Job in 'Advertising General' discipline and 'Strategic Planner' category


Advertised Details
Job title: Strategic Planner
Reference code: avobbs100901
Job category: Strategic Planner
Position status: Vacant Min Salary (p/m): R20000
Position type: Permanent Max Salary (p/m): R30000
City: Sandton  
Description
An international ad agency handling blue-chip accounts and led by an inspirational Strategic Planning Director is looking for a m/w strategic planner to join their team.

You will provide business and marketing consultancy to clients, when required
You will help inspire great creative work
You will add value to other elements of the Agency’s service
You will initiate, guide suitable qualitative research at any stage of the brand/advertising cycle.
You will play a key role in new business pitches and development
Skills Required
Have a passion for communication
A sound understanding of marketing disciplines, and knowledge of branding/brand positioning / brand valuation theory
Articulate, with stature and credibility. A sense of presence, and sufficiently articulate to persuade others. A very able presenter on all levels.
Ability to think laterally and analytically
An eclectic approach to problem solving, with the ability to be both rigorously analytical as well as intuitive.
A profound curiosity about the creative process and consumer behaviour and the implications for how we communicate
Ability to turn a knowledge of how consumers think into ideas that will build their interest in and involvement with brands
Additional
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